Marketplace Advertising Services
Maximize Visibility. Multiply Orders. Dominate Your Category.
If your products are listed on Amazon, Flipkart, Meesho, Myntra, or IndiaMART — but your sales aren’t where they should be — you don’t need more listings.
You need smarter ads.
At AtoZ Digital Media, we specialize in marketplace advertising services that help you rank higher, get discovered faster, and convert more buyers. We don’t just boost visibility — we scale sales, ROAS, and profitability across India’s top eCommerce and B2B platforms.
Hall of Trust
Trusted by -
Growth-Driven Brands
Across India
What We Offer in Marketplace Advertising
We manage end-to-end ad campaigns across all major marketplaces:
Amazon Sponsored Ads (Amazon India + Global)
Key Deliverables:
Keyword research for high-intent terms
Sponsored Product, Brand, and Display Ads
Ranking-based campaigns
ACoS optimization
Dayparting, budget pacing, and performance audits
📈 Focus: Orders, ROI, Bestseller rankings
Flipkart Product Listing Ads (PLA)
Key Deliverables:
Category and keyword-based targeting
Offer-based campaign planning
New product launch amplification
Deal of the Day + Sale event boosters
BSR (Best Seller Rank) improvement tracking
🛍️ Focus: Product visibility and inventory movement
Meesho, Myntra & B2C App Promotions
Key Deliverables:
Low-budget, high-impact campaign setup
Festival/sale-based promotional bursts
Budget scaling during top trends
ROAS-driven strategies for repeat sales
📲 Focus: Penetration in Tier 2 & Tier 3 India
IndiaMART & B2B Lead Ads
Key Campaign Types:
Keyword bidding for product categories
IndiaMART RFQ funnel optimization
Top listing campaigns
WhatsApp CRM integration
Daily budget monitoring + lead quality filter
🏭 Focus: Industrial leads and trade inquiries
Marketplace Ad Account Setup & Strategy
Platform Integrations:
Marketplace Ads A-Z: Setup to scaling
Budget allocation across SKUs
Ad policy compliance + reporting
Coupon & lightning deal coordination
Offer timing based on performance windows
🧠 Focus: Revenue optimization, not just visibility
Marketplace SEO & Listing Optimization
Optimization Includes:
Title, bullet point, and description optimization
Backend keyword injection
Image and video content enhancement
Review and rating management strategies
Best for: Improving organic ranking and conversion rates
Competitor Benchmarking & Gap Analysis
Key Deliverables:
Share of voice analysis
Pricing and promotion monitoring
Review sentiment comparison
Buy box win rate optimization
Best for: Brands in competitive categories
Full-Funnel Marketplace Strategy
Reporting Includes:
Sponsored Brands for awareness
Sponsored Products for consideration
DSP retargeting for cart abandoners
Post-purchase email sequences
Best for: Enterprise brands with complete marketplace presence
What Makes AtoZ a High-Performance Marketplace Ad Partner?
✅ Marketplace-specific expertise: Not generic ads — platform-optimized strategies
✅ Multi-SKU management: From 1 to 5,000+ products
✅ Real-time ROAS, ACoS, and CTR tracking
✅ Integration with WhatsApp/CRM for lead-based marketplaces
✅ Sales forecast planning around sale days (Big Billion Days, Prime Day, Navratri, etc.)
✅ Inventory-aware scaling (we don’t waste spend on OOS SKUs)
✅ Hindi + regional ad support for Meesho buyers in Tier 2/3 cities
Our Marketplace Advertising Process
Marketplace Audit & Product Analysis
We analyze your current listing performance, keyword visibility, competitor ads, and inventory-to-ad ratio.
Keyword + Campaign Strategy
We create SKU-specific keyword buckets, ACoS targets, and ROAS-based funnel architecture.
Campaign Setup + Offer Integration
We launch your ads, sync coupons and deals, and align promotions with daily and monthly sales targets.
Optimization & A/B Testing
We monitor search term reports, CTRs, ACoS, and conversion rates — and optimize every 48–72 hours.
Reports & Growth Planning
You get weekly reports with ASIN-wise/Listing-wise performance. We provide next-step scaling strategies based on inventory, profitability, and demand curve.
Ideal For
Brands already listed on Amazon, Flipkart, Meesho, or IndiaMART
Businesses struggling with ACoS, low CTR, or poor rankings
Sellers launching new SKUs or entering new categories
B2B sellers on IndiaMART wanting better leads, not just views
Private label sellers looking to increase brand dominance
Turn Marketplace Browsers Into Buyers
We optimize your marketplace presence across Amazon, Flipkart, Nykaa, JioMart and other platforms to:
Marketplace Ad Testing System
Integration Ready
Reporting & Transparency
Turn Marketplace Presence Into Profit
Emerging Marketplace Specialization (New!)
Get first-mover advantage on:
Quick Commerce (Blinkit, Zepto) – Hyperlocal product strategies
Social Commerce (Meesho, Instagram Shops) – Shoppable content integration
B2B Marketplaces (Udaan, Jumbotail) – Wholesale lead generation
Global Marketplaces (Amazon US/EU, Walmart) – Cross-border expansion
Conversion Psychology Optimization
Science-backed techniques to boost sales:
Scarcity & Urgency Triggers: Limited-stock badging and countdown timers
Social Proof Placement: Strategic review highlights in listings
Power Word Optimization: Emotionally compelling copywriting
Visual Hierarchy Engineering: Eye-tracking optimized layouts
Mobile Micro-Conversions: Streamlined checkout flows
Wholesale + D2C Hybrid Models
Balance marketplace and direct sales:
Channel-Specific Pricing: Prevent marketplace vs. website conflicts
Exclusive Product Variations: Create marketplace-only SKUs
Traffic Diversion Tactics: Convert marketplace buyers to repeat D2C customers
Margin Optimization: Calculate true profitability per channel
Reduce losses from marketplace returns:
Pre-Purchase Clarification Systems: Enhanced size charts/FAQs
AI-Powered Return Reason Analysis: Identify root causes
Defect Rate Optimization: Maintain <1% seller metrics
Automated Return Resolution: Self-service options to preserve margins
Returns & Defect Prevention
Reduce losses from marketplace returns:
Pre-Purchase Clarification Systems: Enhanced size charts/FAQs
AI-Powered Return Reason Analysis: Identify root causes
Defect Rate Optimization: Maintain <1% seller metrics
Automated Return Resolution: Self-service options to preserve margins
FAQs
Looking to learn more about Meta Ads management for your business? Browse our FAQs:
We combine AI-driven automation with manual optimization, focusing exclusively on profitable sales growth rather than just impressions or clicks. Our proprietary “Profit-First” framework guarantees measurable ROI.
Our 4-phase launch system includes pre-release keyword seeding, initial velocity campaigns, review generation strategies, and gradual bid scaling – typically achieving page one rankings in 30-45 days.
Yes. Our diagnostic audit identifies issues (poor images, weak keywords, pricing problems), followed by a 6-point revival plan including sponsored ads, content refresh, and review stimulation.
We optimize advertising based on your fulfillment method, adjusting strategies for stock levels, delivery speeds, and cost structures – but don’t physically handle inventory.
Through platform-native analytics plus our custom dashboard tracking:
Advertising Cost of Sale (ACOS)
Total Advertising Cost of Sale (TACOS)
Organic sales lift from ads
New-to-brand customer percentages
We manage all premium ad formats including:
Amazon DSP for off-marketplace retargeting
Flipkart Brand Store campaigns
Sponsored Brands video ads
Display ads with custom creatives
₹25,000/month ad spend + management fees starting at ₹15,000/month. We decline “test” budgets below this as they can’t generate meaningful data.
Flexible models:
Flat monthly fee + ad spend
ORPerformance-based pricing (we profit only when you do)
No. Professional product photography/videography is included for up to 10 SKUs, with bulk discounts available.
The Organic Growth Engine delivers:
Backend keyword injection
Conversion-optimized content
Review velocity strategies
Search term harvesters
Immediate resolution protocol:
Identify suppression reason
Document-based appeal filing
Temporary ad redirects to active listings
Prevention safeguards
Our 3-Layer Returns Defense System tackles this head-on:
Pre-Purchase Optimization: Enhanced size charts, 360° videos, and AI-powered “Fit Advisor” tools
Post-Purchase Engagement: Automated sizing confirmation emails and easy exchange options
Root Cause Analysis: Monthly reports identifying return patterns with actionable fixes
Result: Reduced returns by 58% for a footwear brand in 3 months
Full support for:
Amazon Global Selling (US/EU/Middle East)
Flipkart Wholesale
Cross-border compliance documentation
Our 90-day plan includes:
Early competitor benchmarking
Inventory-aware bid adjustments
Deal registration strategy
Post-event remarketing sequences
